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Paperback Selling Out the Church Book

ISBN: 159244296X

ISBN13: 9781592442966

Selling Out the Church

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Format: Paperback

Condition: Very Good

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Book Overview

Marketing the church is hot. For many church leaders, marketing might even be the first article of their creed, which goes something like this: "We believe that our church determines its identity and mission through the tactics of marketing strategies." Theologians Kenneson and Street offer a thoughtful and provocative protest, with a foreword from Stanley Hauerwas. The authors "expose the theological presuppositions that inform the marketing project...

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