Selling James Bond: Product Placement in the James Bond Films

by Tanya Nitins and Robert G. Weiner

The character of James Bond for many people is intrinsically linked in their minds with particular brands - Aston Martin, Bollinger, Omega, Smirnoff vodka, and so on. This direct association between... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 1443833053
• ISBN13: 9781443833059
• Release Date: September 2011
• Publisher: Cambridge Scholars Publishing
• Length: 160 Pages
• Weight: 0.75 lbs.
• Dimensions: 0.8" x 5.9" x 8.4"