Selling Above and Below the Line: Convince the C-Suite. Win Over Management. Secure the Sale.

by William "Skip" Miller

Book Overview

Most salespeople work hard to become proficient in reaching the frontline managers in their markets. However, a salesperson who wishes to achieve long-lasting success with a client will learn how to also appeal to top-level executives from an "above the line" perspective.

Master sales trainer Skip Miller shows how to simultaneously sell to both the frontline manager as well as the executive who is more concerned with profit/loss...

• Format: Paperback
• Language: English
• ISBN: 0814434835
• ISBN13: 9780814434833
• Release Date: February 2015
• Publisher: Amacom
• Length: 256 Pages
• Weight: 0.85 lbs.
• Dimensions: 0.8" x 5.9" x 8.9"
• Age Range: 18 years and up
• Grade Range: Postsecondary and higher