Sell Yourself First: The Most Critical Element in Every Sales Effort

by Thomas A. Freese

Book Overview

According to Thomas A. Freese, whose Question-Based Selling system has been adopted and implemented by thousands of salespeople in companies all over the world, the biggest differentiator that separates salespeople from their customers is themselves. Freese explains how to maximise a value proposition and ultimately win more sales through strategies that include managing conversational dynamics, influencing the customer's buying criteria, justifying...

• Format: Hardcover
• Language: English
• ISBN: 1591843650
• ISBN13: 9781591843658
• Release Date: December 2010
• Publisher: Portfolio
• Length: 251 Pages
• Weight: 1.08 lbs.
• Dimensions: 1.1" x 6.3" x 9.0"
• Age Range: 18 years and up
• Grade Range: Postsecondary and higher