Seeing Through a Donor's Eyes: How to Make a Persuasive Case for Everything from Your Annual Drive to Your Planned Giving Program to Your Capital Cam

by Tom Ahern and Dashka Slater

Book Overview

Why should I give you my hard-earned money? Effective fundraisers answer this essential question every time they ask for a gift. What's their secret to success? They have a winning case for support.... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1889102342
• ISBN13: 9781889102344
• Release Date: February 2009
• Publisher: Emerson & Church
• Length: 167 Pages
• Weight: 0.68 lbs.