Words matter. Don't they? Of course they do, but the extent they do matter depends on how effective are the conveyances of their intended meanings. We assemble our words - our thoughts and feelings - from the building blocks of vowels and consonants. We string together these letters into syllables into words with the hopes our shades of meanings are clear and unambiguous. That, however, is not always the case. Are you more or less likely, for example,...