I must admit I am prejudiced. Luther Brock wrote the first professional sales letter for me. It started my business and is used to this day. That is 36 years later. I have used dozens of ideas from this book, because I know Luther knows what he is talking about. Dean Wright mailordman@aol.com
Ultimate Lead Generation Letter System
Published by Thriftbooks.com User , 17 years ago
I speak around the world on lead generation and marketing strategy. Luther did an outstanding job crafting "Sales Lead-Getting Model Letter Book" to give you a roadmap on how to master composing Lead Generation Letters. There is no other resource I can think of where you can "easily perfect" your lead generation letter strategy. Luther gives you step-by-step plan that anyone can follow in their quest to excel at marketing their products or services with powerful letters. Joe Heller, Trust Cycle Selling
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