Sales and Marketing for Travel and Tourism

by Doris S. Davidoff, Philip G. Davidoff, Doris S. Davidoff, Philip G.; Davidoff

Text for undergraduates courses in travel/tourism sales and marketing. Based on the anuthors' years of expertise in the travel field and owning and operating a travel agency, this book is a definitive... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 013786518X
• ISBN13: 9780137865185
• Release Date: January 1994
• Publisher: Pearson
• Length: 304 Pages