Rocket: Eight Lessons to Secure Infinite Growth

by Rohan Sajdeh, Michael J. Silverstein, Dylan Bolden, et al.

Book Overview

Rocket tells the story of how sixteen remarkable business leaders created great brands. Leslie Wexner tells you how he turned a two-store chain into a $6.5 billion worldwide brand called Victoria Secret, and Howard Schultz shares how he took his passion for a little coffee shop in Seattle and grew it into a 22,000-store chain, just to name two. Every story is connected to a "how-to" lesson, and by the end, you'll have what you need to turn your...

• Format: Hardcover
• Language: English
• ISBN: 1259585425
• ISBN13: 9781259585425
• Release Date: October 2015
• Publisher: McGraw-Hill Companies
• Length: 320 Pages
• Weight: 0.50 lbs.
• Dimensions: 1.3" x 6.1" x 9.1"