While running his successful small-business, Robert Richter developed a set of working principles that helped him rise to the top of his profession in astonishingly short-order. In this book he shares what worked---what didn't work---and why. Reading RICHTER'S SMALL-BUSINESS SUCCESS GUIDE is like having a mentor talking you through the nitty gritty details of starting and running a small business, sharing useful information you can apply to your own business today rather than textbook theory that won't increase your bottom line anytime soon. He even includes checklists to help jump-start you into action on a number of topics including Getting Started, Bookkeeping and Accounting, Time Management, Interviewing, Outsourcing, Marketing, Networking and Telephone Etiquette. You'll learn how to 'sharpen your elbow', 'know when the game is on', and utilize 'the fifteen-minute factor'. In short, this book is practical, immediately useful and concise, allowing busy entrepreneurs to learn quickly and get back to business! Furthermore, the author stands behind his words, offering his email address and inviting readers to ask small-business questions. Read this book and you're well on your way toward working smart, becoming an information expert and learning to profit every day.
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