Rhetorical Dimensions of Popular Culture

by Barry Brummett

The main argument of this book is that most rhetorical theory defines rhetoric as its manifestations - speeches, essays, poems and so forth. It proposes that rhetoric be regarded as the social function that manages meaning - a function with many complex manifestations. The author develops a theoretical scheme to explain this concept and details principles for critical and pedagogical application of his theory. In the second part of the book, the author...

• Format: Hardcover
• Language: English
• ISBN: 0817305165
• ISBN13: 9780817305161
• Release Date: January 1991
• Publisher: University of Alabama Press
• Length: 220 Pages
• Weight: 1.24 lbs.
• Dimensions: 0.9" x 6.4" x 9.3"