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Hardcover Rhetoric, Innovation, Technology: Case Studies of Technical Communication in Technology Transfer Book

ISBN: 0262041294

ISBN13: 9780262041294

Rhetoric, Innovation, Technology: Case Studies of Technical Communication in Technology Transfer

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Book Overview

Stephen Doheny-Farina shows that the technical and commercial processes of turning technologies into products are, in significant ways, communication processes.

Improving the way that technology is transferred from laboratory to marketplace is central to improving American productivity and competitiveness in a global economy. In this provocative analysis, Stephen Doheny-Farina shows that the technical and commercial processes of turning...

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