Revenue Growth Model-Chief Revenue Officer's Guide to B2B Sales Success

by David J. Cichelli

Revenue growth drives corporate success! Who owns revenue growth?

The chief revenue officer coordinates the end-to-end buyer journey aligning the roles of business development, marketing, sales and customer service. Customers expect a value-added buying experience. No longer can marketing, sales and service perform their duties without coordinating their efforts along the buyer journey. Often, customers make digital inquiries,...

• Format: Paperback
• Language: English
• ISBN: 1735864625
• ISBN13: 9781735864624
• Release Date: November 2021
• Publisher: Agi Press LLC
• Length: 364 Pages
• Weight: 1.39 lbs.
• Dimensions: 0.8" x 7.0" x 10.0"