Rethinking Competitive Advantage: New Rules for the Digital Age

by Ram Charan

Book Overview

How do you gain an edge in the digital world order?

"Another book for the ages from a master . . . Particularly insightful is his emphasis on how the end-to-end individual consumer experience will separate winners from losers in our new digital age."--Fred Hassan, chairman, Caret Group; former CEO, Schering-Plough and Pharmacia

The old ways of creating competitive advantage for your business--such as building moats to...

• Format: Hardcover
• Language: English
• ISBN: 052557560X
• ISBN13: 9780525575603
• Release Date: April 2021
• Publisher: Currency
• Length: 224 Pages
• Weight: 1.40 lbs.
• Dimensions: 1.0" x 5.6" x 8.4"