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Paperback Rethinking Airline Business Models, 14 Book

ISBN: 3038910945

ISBN13: 9783038910947

Rethinking Airline Business Models, 14

While some low-cost carriers such as JetBlue offer free WIFI, full-service airlines such as United are reducing their services to the bare bones. Starting from this phenomenon, called convergence of models , this book rethinks the way business models are perceived. We propose a new customer-centric approach, leaving aside the airline-centric reflection. We broke down the four generally accepted business models - low-cost, full-service, regional and...

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Format: Paperback

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Related Subjects

Law

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