Retailing: Store and Customer Level

by Vibrant Publishers and V. Kumar

In Retailing: Store and Customer Level, renowned marketing expert V. Kumar delves into the dynamics that shape retail success at both the store and customer levels. This insightful book explores strategies for optimizing store performance, improving customer experience, and building long-lasting relationships in the competitive retail landscape. Kumar integrates decades of research and practical case studies to offer a comprehensive understanding...

• Format: Paperback
• Language: English
• ISBN: 1636513077
• ISBN13: 9781636513072
• Release Date: November 2024
• Publisher: Vibrant Publishers
• Length: 290 Pages
• Weight: 0.87 lbs.
• Dimensions: 9.0" x 0.7" x 6.0"