Retail Strategy

by Christine Cuthbertson, Dimitry Dragan, Richard Cuthbertson, et al.

Book Overview

The book is made distinctive by the presentation of practitioner insight allied with academic underpinning to create a powerful new framework of unusual breadth and depth. The book communicates contemporary retail thought from the perspectives of both senior international retailers and expert observers.

It is structured around four sections:
* Section I: retailing in an international context
* Section II: chapters from faculty at...

• Format: Paperback
• Language: English
• ISBN: 0750656964
• ISBN13: 9780750656962
• Release Date: October 2003
• Publisher: Routledge
• Length: 376 Pages
• Weight: 1.63 lbs.
• Dimensions: 0.9" x 6.2" x 9.7"