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Hardcover Research Themes for Events Book

ISBN: 1780642520

ISBN13: 9781780642529

Research Themes for Events

Following on from Research Themes for Tourism , which sought to both provide a snapshot of tourism subjects and provide an overview of major themes for students new to tourism, this book seeks to cover the same ground with events. Events Management as a subject has been well documented from a practical angle; this will be the first book to cover events from a research perspective. Core subjects such as consumer behavior, authenticity and new technologies...

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Format: Hardcover

Condition: New

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