Reputation Management: The Key to Successful Public Relations and Corporate Communications

By John Doorley and Helio Fred Garcia

Book Overview

Reputation Management is an established how-to guide for students and professionals, as well as CEOs and other business leaders. This fourth edition is updated throughout, including: new social media... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0415974712
• ISBN13: 9780415974714
• Release Date: May 2007
• Publisher: Routledge
• Length: 432 Pages
• Weight: 1.78 lbs.
• Dimensions: 0.9" x 7.1" x 10.0"