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Hardcover Reputation, Image and Impression Management Book

ISBN: 0471938696

ISBN13: 9780471938699

Reputation, Image and Impression Management

Uses a social psychological approach to comprehensively deal with reputation in a multidisciplinary way. Examines personal reputations, corporate and brand images along with other kinds of reputational entity. Explores how and why reputation is such a pervasive feature of social life affecting self-esteem, status, personal freedom, social identity and order.

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Format: Hardcover

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Social Science Social Sciences

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