Reinventing Innovation: Designing the Dual Organization

by David H Gilbert, Fiona Sutherland, Aaron C T Smith, et al.

Book Overview

Based on research findings and detailed, original cases, this book charts the new innovation imperative, where organizations must deliver on dual goals: an efficient return on current operations, and a burgeoning pipeline of new products. It argues that the two pursuits cannot be achieved through a bland compromise, or by switching priorities back and forth. Only a 'dual' organization capable of amplifying the tension can optimize efficiency while...

• Format: Hardcover
• Language: English
• ISBN: 3319572121
• ISBN13: 9783319572123
• Release Date: June 2017
• Publisher: Palgrave MacMillan
• Length: 138 Pages
• Weight: 0.73 lbs.
• Dimensions: 0.4" x 5.8" x 8.3"