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Paperback Real World Print Production Book

ISBN: 0321410181

ISBN13: 9780321410184

Real World Print Production

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Format: Paperback

Condition: Very Good

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Book Overview

Provides advice on ways to print electronic documents, covering such topics as binding and finishing, raster images, vector graphics, fonts, job submission, using InDesign, and using Photoshop. This description may be from another edition of this product.

Customer Reviews

5 ratings

An Excellent Buy

I have been a designer with an Ad Agency for 6 years. Where was this book when I was just getting started? In today's design schools we are taught how do run the programs and how to make a good looking design but nobody teaches you how to build a proper file that won't drive your prepress guys in to screaming fits... until now. Learning how to do 1001 tricks in Photoshop/Illlustrator/Quark/InDesign/Freehand will do you no good unless the files you send to the printer will actually print. This is the book I wish I had read when I first started and I highly recommend it. This is money well spent. I use it to teach our newer employees on what to do and what not to do when sending files to the printer. It explains problems in an easy to understand manner. The only flaw in this book... some things seemed to be repeated constantly.

Real World Print Production by Claudia McCue

The book title says it all. Excellent book! I wish it had been published a year earlier - as it would have answered many questions. I bought this book without seeing any reviews since it was hot off the press. This is the best book I have found that really explained printing with software programs. I do not know of any other books on the market that fill this niche. It is a real gem. It explains many things that could only be learned from years of experience only the author has graciously provided her knowledge in book form. Topics discussed are: life cycle of a print job, fundamentals of printing, binding and finishing, preparing raster images, vector graphics, fonts, cross-platform issues (MAC vs PC), job submission, Photoshop production tips, Illustrator Production Tips, Freehand Production tips, InDesign Production Tips, QuarkXpress Production Tips, Acrobat Production tips, and print production resouces (14 chapters plus appendix). Great for a beginner to graphics arts like me ( 1 year self trained)to advanced user. I rate this book 10 stars!!!!!

Answers the questions you didn't know enough to ask

I'm an old pro. Every paragraph either taught me something I didn't know, or clarified something I was sure I did know. Claudia, somehow, gets into the reader's head, the user's hands, and asks the questions you didn't know were actually questions. Then she answers them. You know everything? Buy this book. You'll know more. You're a beginner. Keep it on your desk as ready ref. Also she has a droll, dry sense of humor. And writes with the kind of simplicity and clarity that makes the book fun to read and easy to read. Inferior writers try to write fancy to impress people. Good writers know how to write simply and are not afraid to do so. Claudia is one of the latter.

SHE NAILED IT. THIS BOOK IS FANTASTIC.

I've been design print material on the desktop for almost two decades and I wish I had this book since my first day. EVERYONE WHO WORKS WITH DESKTOP PUBLISHING SHOULD HAVE THIS BOOK AT THEIR SIDE. The author really knows what designers go through, and really knows her stuff. As I was reading it, I couldn't help but mutter aloud every few pages, "Wow! This is great advice!" It's like Claudia McCue was sitting next to me during all the DTP issues I've ever had-- and answered all my questions. And, she's not application-isolated in her approach... the author writes separate chapters for each major DTP app and intertwines hints when necessary. If you're not learning lots of new things from this book, you're not from this planet. I love this resource, and I'll be referring to it often!

Must have for graphic artists

I've been in graphic art business for 30 years and I still learned a few things from this book. Its a must have for the new digital world. If you want to make your life easier and avoid costly mistakes you must read this book. A lot of helpful tips inside that are actually current to the latest technology, it even explains such stuff as font issues in Mac OSX. Highly recommended
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