Re-Imagining the Research Process: Conventional and Alternative Metaphors

by Mats Alvesson and Jorgen Sandberg

Book Overview

This book offers a unique solution to the shortage of more imaginative and engaging research by re-imagining the core elements of the research process.

In contrast to existing methods, which mainly focus on standard ingredients in the research process, the metaphorical approach taken here offers a more varied and comprehensive platform for producing novel, influential and relevant research. The set of guiding principles suggested in the...

• Format: Paperback
• Language: English
• ISBN: 152973214X
• ISBN13: 9781529732146
• Release Date: May 2022
• Publisher: Sage Publications Ltd
• Length: 208 Pages
• Weight: 0.75 lbs.
• Dimensions: 0.4" x 6.7" x 9.6"