Radio TV & Cable Programming-94-2

by Herbert H. Howard, Barbara A. Moore, Michael S. Kievman

This edition details the organisation of the broadcast programme department and the responsibilities of the director. Other practical subjects covered include how to design competitive strategies and schedules for television stations and attractive formats for radio.

• Format: Hardcover
• Language: English
• ISBN: 0813803438
• ISBN13: 9780813803432
• Release Date: June 1994
• Publisher: Iowa State Press
• Length: 456 Pages
• Weight: 1.75 lbs.
• Dimensions: 1.2" x 6.1" x 9.1"