Questionnaire Research: A Practical Guide

by Mildred L Patten

Book Overview

- Provides step-by-step guidance for students who will be conducting their first surveys to collect factual information, measure attitudes, and evaluate products, services, and programs using questionnaires.

- Each chapter is structured around easy-to-follow guidelines.

- Numerous examples illustrate the guidelines. The examples are on timely topics of interest to students.

- This short book is an ideal supplement for guiding...

• Format: Paperback
• Language: English
• ISBN: 1936523310
• ISBN13: 9781936523313
• Release Date: January 2014
• Publisher: Routledge
• Length: 160 Pages
• Weight: 0.90 lbs.
• Dimensions: 0.7" x 8.5" x 10.9"