Pulp Politics: How Political Advertising Tells the Stories of American Politics

by Glenn W. Richardson Jr.

Book Overview

Pulp Politics argues that the stories of American politics have found their most vivid expression in campaign advertising. It is the central argument of this book that adopting the readily identifiable audiovisual conventions of popular culture is particularly attractive to candidates and communicators, and that analysts can benefit from a closer study of the audiovisual narratives of campaign advertising than scholars have engaged in. From the audiovisual...

• Format: Hardcover
• Language: English
• ISBN: 0742556271
• ISBN13: 9780742556270
• Release Date: July 2008
• Publisher: Rowman & Littlefield Publishers
• Length: 199 Pages
• Weight: 0.65 lbs.
• Dimensions: 0.8" x 6.0" x 9.1"