Public Opinion Polling: A Handbook for Public Interest and Citizen Advocacy Groups

by Celinda Lake and Montana Alliance for Progressive Policy

In Public Opinion Polling , Celinda C. Lake and Pat Callbeck Harper draw on years of experience and hands-on work in polling and interpreting public opinion polls for political candidates and public interest organizations. This handbook offers field-tested, easy-to-use, and cost-effective instructions for constructing and analyzing polls. Helps the user to: define the poll's objectives understand what a sample is write questionnaires that get the information you want conduct efficient interviews. Companion software provides a complete package for conducting polls and analyzing results.

• Format: Paperback
• Language: English
• ISBN: 0933280327
• ISBN13: 9780933280328
• Release Date: May 1987
• Publisher: Island Press
• Length: 175 Pages
• Weight: 2.15 lbs.
• Dimensions: 0.5" x 6.0" x 9.0"

Customer Reviews

Indispensible guide to polling in mint condition

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