A Psychology Classic Burrhus Frederic "B. F." Skinner ranks among the most frequently cited and influential psychologists in the history of the discipline. Building on the behaviorist theories of Ivan Pavlov and John Watson he was the first psychologist to receive a Lifetime Achievement Award from the American Psychological Association (APA.) Originally published in 1948, Superstition in The Pigeon is a learning theory classic. ...
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Psychology