From the author of Zero , comes this "admirable salvo against quantitative bamboozlement by the media and the government" ( The Boston Globe ) In Zero , Charles Seife presented readers with a thrilling account of the strangest number known to humankind. Now he shows readers how the power of skewed metrics-or "proofiness"- is being used to alter perception in both amusing and dangerous ways. Proofiness is behind such bizarre stories as a mathematical...