Product Information Management: Theory and Practice

by Abraham Jorij and Jorij Abraham

Product Information Management is the latest topic that companies across the world are deliberating upon. As companies sell online, they are confronted with the fact that not all information necessary to sell their products is available. Where marketing, sales and finance have been core processes of the corporate world for a long time, PIM is a new business process with its own unique implementation and management challenges. The book describes the...

• Format: Paperback
• Language: English
• ISBN: 3319380397
• ISBN13: 9783319380391
• Release Date: September 2016
• Publisher: Springer
• Length: 179 Pages
• Weight: 0.62 lbs.
• Dimensions: 0.4" x 6.1" x 9.2"