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Paperback Product First: Make the Shift from Project to Product to Future-Proof Your Digital Business Book

ISBN: 1781337586

ISBN13: 9781781337585

Product First: Make the Shift from Project to Product to Future-Proof Your Digital Business

Traditional, project-centric companies are slow to adjust and respond to customer needs. True innovation comes from product-led organisations that are free to evolve and quick to adapt.

Discover the story of one (fictional) company that embraces the challenge, from defining their transformation roadmap to full implementation of a product-first strategy. This book demonstrates the successful pivot from project-centric to product-led...

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Format: Paperback

Condition: New

$20.91
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