Predictive Business Analytics: Forward Looking Capabilities to Improve Business Performance

by L. Maisel and Gary Cokins

Discover the breakthrough tool your company can use to make winning decisions This forward-thinking book addresses the emergence of predictive business analytics, how it can help redefine the way your organization operates, and many of the misconceptions that impede the adoption of this new management capability. Filled with case examples, Predictive Business Analytics defines ways in which specific industries have applied these techniques and tools...

• Format: Hardcover
• Language: English
• ISBN: 1118175565
• ISBN13: 9781118175569
• Release Date: January 2014
• Publisher: Wiley
• Length: 272 Pages
• Weight: 1.05 lbs.
• Dimensions: 1.0" x 6.0" x 9.1"