Practical Management Science

By Wayne L. Winston and S. Christian Albright

Book Overview

Learn to take full advantage of the power of spreadsheet modeling with PRACTICAL MANAGEMENT SCIENCE, 6E, geared entirely to Excel 2016. This edition uses an active-learning approach and realistic problems with the right amount of theory to ensure you establish a strong foundation. Exercises offer practical, hands-on experience with the methodologies. Examples and problems from finance, marketing, and operations management, and other areas of business illustrate how management science applies to your chosen profession -- and how you can use these skills on the job. The authors emphasize modeling rather than algebraic formulations and memorization of particular models. This edition also includes access to Palisade DecisionTools Suite (BigPicture, @RISK, PrecisionTree, StatTools, TopRank, NeuralTools, and Evolver) as well as SolverTable, for sensitivity analysis on optimization models. Chapters 15-17 are available online via MindTap. This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0534371353
• ISBN13: 9780534371357
• Release Date: July 2000
• Publisher: South Western Educational Publishing
• Length: 953 Pages
• Weight: 4.40 lbs.
• Dimensions: 1.4" x 8.3" x 10.2"

Customer Reviews

Master Modeling employing Excel

This book focuses on several management science modeling problems and explains clearly how to implement them with Excel. Winston teaches you how to employ standards (colors, borders, etc) to make your spreadsheet more professional. You will learn much about Excel even if you are not interested in management science models. Contrary to Optimization and Operations Research books, it does not worry about algorithm details,...

Very Pleased

I am a business unit manager who frequently purchases books and software to maintain my level of competence in operations management, and I recently purchased the second edition of this book, copyright 2001. I have found it to be a great value, and agree with the reviewers the earlier edition who found it to be a very fine text on Operations Research. It comes with the standard version of Palisade's Decision Tools software,...

This book is the best of the bunch

I began using this book when I was a part time lecturer while working on my Ph.D. Now that I'm an Assistant Professor I get a chance to review most of the new books that deal with OR/MS. It is surprising that none of those can even come close to the quality of this book. What I enjoy most about it is the amazing clarity with which it explains concepts that would usually force students to run to the hills. In addition, its...

This text is without peer in MS but has wider applicability.

Unlike most textbooks on OR/MS, Winston and Albright's Practical Management Science's has, at least, three clear possible roles -- each performed superbly. 1. As a self-study text for someone learning / relearning management science in a spreadsheet environment. 2. As a management science student's self-help resource to decipher whatever cryptic text happens to have been required for a course. 3. As a conventional textbook...

Very practical and useful

This is among one of best text books I've come across in my undergraduate and graduate school learnings. The text is filled to the brim with real-world application of MS as well as helping you exercise dormant analytical skillsets. This text help shed light on how many companies are able to realize dramatic operating improvements through management science optimization techniques. Personally, I think the book is worth 2-3...