Power Sales Writing: What Every Sales Person Needs to Know to Turn Prospects Into Buyers

by Hershkowitz, Sue A. Hershkowitz, Sue Hershkowitz-Coore

This book will help you make more money! Five secondsthat's all the time you have to grasp your prospect's attentionCompel them to read and act on your sales messageEasy-to-implement and... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0964846403
• ISBN13: 9780964846401
• Release Date: January 1996
• Publisher: High Impact Presentations
• Length: 140 Pages
• Weight: 0.44 lbs.
• Dimensions: 0.4" x 5.5" x 8.4"

Customer Reviews

Produces immediate results!

Using techniques I learned from this book, I wrote a press release that earned mountains of praise from my usually edit-happy boss. Instead of edit marks he scrawled "Wonderful! Nice hook! Great job!" all over my copy.The book is a quick study and it produces immediate results! I look forward to writing and rewriting my sales letters and marketing literature using these techniques.

Extremely Insightful

Like in her seminars, Sue is a wealth of knowledge and enthusiasm in this must-read for anyone looking to enhance their range of business skills. An excellent resource.