Power: How J.D. Power III Became the Auto Industry's Adviser, Confessor, and Eyewitness to History

by Sarah Morgans and Bill Thorness

No other individual has had as broad an impact on the auto industry during the past fifty years as Dave Power.

Dave's persistence in getting auto executives to listen to customer concerns was key to the across-the-board rise in car quality, and the influence of his J.D. Power and Associates rankings has permanently raised the bar on customer satisfaction.

Enhanced with anecdotal quotes from Dave as well as dozens of industry insiders,...

• Format: Paperback
• Language: English
• ISBN: 0981833675
• ISBN13: 9780981833675
• Release Date: September 2013
• Publisher: Fenwick Publishing
• Length: 416 Pages
• Weight: 1.40 lbs.
• Dimensions: 1.2" x 6.1" x 9.1"