"Good business is the best art" -- Andy Warhol Provocative and entertaining, Pop Life examines how artists since the 1980s have cultivated their public persona as a product, and conjured a dazzling mix of media, commerce, and glamour to build their own "brands." Beginning with the grandfather of Pop, Andy Warhol, who manufactured mass-produced wares in The Factory in the 1960s, the book explores Jeff Koons' infamous Made in Heaven series--showcasing...