Polls and Surveys: Understanding What They Tell Us

by Norman M. Bradburn and Seymour Sudman

Book Overview

Explains how polls are conducted, describes the causes of polling errors, and discusses how polls are used and interpreted.

• Format: Hardcover
• Language: English
• ISBN: 1555420982
• ISBN13: 9781555420987
• Release Date: January 1991
• Publisher: Jossey-Bass
• Length: 272 Pages
• Weight: 0.60 lbs.
• Dimensions: 0.8" x 6.0" x 9.0"