Polling and the Public: What Every Citizen Should Know

by Herbert B. Asher

Book Overview

Although information from public opinion polls is ubiquitous wielded by political candidates, the media, and all kinds of organizations hoping to prove a point polling is poorly understood by most people. Asher (emeritus, political science, Ohio State U.) explains how surveys are constructed, conduc

• Format: Hardcover
• Language: English
• ISBN: 1568025823
• ISBN13: 9781568025827
• Release Date: January 2001
• Publisher: CQ Press
• Length: 216 Pages
• Weight: 0.70 lbs.