Policy and Marketing Strategies for Digital Media

Book Overview

With digital media becoming ever more prevalent, it is essential to study policy and marketing strategies tailored to this new development. In this volume, contributors examine government policy for a... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1138305944
• ISBN13: 9781138305946
• Release Date: June 2017
• Publisher: Routledge
• Length: 312 Pages
• Weight: 0.97 lbs.
• Dimensions: 0.7" x 6.0" x 9.0"