Persuasion in Your Life

by Autumn P. Edwards and Shawn T. Wahl

This accessible introductory textbook in persuasive communication speaks directly to the student by focusing on real-life experiences in personal, social, and professional contexts.

Through its use of rhetoric, criticism, and social scientific research, this book helps readers understand, analyze, and use persuasion in their lives and careers. It explores techniques of verbal and visual persuasion for use in business and professional communication,...

• Format: Hardcover
• Language: English
• ISBN: 0367488981
• ISBN13: 9780367488987
• Release Date: September 2021
• Publisher: Routledge
• Length: 346 Pages
• Weight: 1.84 lbs.
• Dimensions: 0.8" x 7.0" x 10.0"