Personal Publicity Planner: A Guide to Marketing You

by Marion E. Gold

A Blueprint For Women Who Are Serious About Their Careers--And Want To Develop An Image For Success Book jacket. This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0941394034
• ISBN13: 9780941394031
• Release Date: November 1997
• Publisher: Brittany Publications Ltd.
• Length: 80 Pages
• Weight: 0.35 lbs.
• Dimensions: 0.3" x 6.0" x 9.0"

Customer Reviews

Little Book Packs Powerful Publicity Tips

"When people hear your name, what do you want them to think about?" Author Marion Gold knows THAT is the image you want to project and the heart of her book, "The Personal Publicity Planner: A Guide to Marketing You." It is a must-read for women with eyes on their futures, who want to shape their images to garner more visibility within their community, with potential employers, with clients or with the press. With lots of helpful tips packed into only 80 pages, this little book teaches readers in simple step-by-step language how to take advantage of opportunities to self-promote their talents and achievements to position themselves for future success within their industry. Kudos to Marion Gold for sharing her insight into the corporate world of marketing yourself in an easy-to-understand workbook style - with plenty of room to take notes right on the pages as you create your own publicity plan. Not a book for marketing experts, it is a great book for men and women who are new to the publicity game and who are trying to start off on the right path to self-marketing.

Personal Publicity Success Story

The Pesonal Publicity Planner is a must-read for women. Gold tells it like it is in today's workplace and demonstrates how important it is for women to market themselves. Her suggestions proved successful in helping me attain a higher profile and motivated me to make things happen.

Promote Yourself

This book ties PR with personal image, and offers advice to women that are working to position themselves on the career market. Read along with Michael Levine's "Guerrilla PR" in order to fill any gaps that Gold may gloss over. Overall, this is not any ordinary PR book, and a must-read for business women.

Inspiring Personal Marketing Guide

I found this book very inspiring. Marion Gold's book has helped me to focus on the next steps for my career. I have spent my entire career becoming the best at what I do and I was stuck as to "what's next". Gold's book has provided me the insight, detail and how-to for what I need to do next: I have to effectively market my skills. As stated in this book, "If you are at least good at what you do, and have the heart to compete aggressively, you have a real shot at success-as long as you get the word out." I feel that this book is an inspiration to all people, especially women. Gold's book is a quick reference guide for goal setting, personal image development and personal publicity suggestions. I specifically enjoyed her honesty and candor in speaking to some of the key business issues facing women who wish to advance in their careers and with that she also offers potential solutions. Gold states in her book, "Recognizing an opportunity brings you one step closer to achieving it. Knowing how to take advantage of that opportunity puts you even closer to success." This book helps guide the reader to knowing how to take advantage of opportunities.

A useful book of tips and insights into public relations

Having just left my own job to start a new home-based business, I really appreciated the candor of this book, and the personal vignettes Gold included. This was not just another gimmick for women on how to do your own PR. It turned out to be a real cookbook of tips. The planning pages at the end of each section, and the list of "hints," really helped me put my own personal publicity plan on paper, and into action. Unfortunately, every time I want to go back to the book as a reference, my husband is using it to show his employees how easy it is for everyone to help market his small electronics company!