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Paperback Performance Measurement of New Product Development Teams: A Case of the High-Tech Sector Book

ISBN: 1349364851

ISBN13: 9781349364855

Performance Measurement of New Product Development Teams: A Case of the High-Tech Sector

Using the example of four Taiwanese brand-name multinational companies, this study seeks to unpack the relationship between project team performance measurement systems and new product success/failure. It examines the use of performance measurement results and the resulting impact on team-member behaviour and functional departments.

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Format: Paperback

Condition: New

$59.78
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