Own It: The Law and Business Guide to Launching a New Business Through Innovation, Exclusivity and Relevance

by Jon M. Garon

Book Overview

Own It provides the entrepreneur hands-on examples and explanations of how to build long-lasting value for the business through the use of trademarks, copyright, patents and other legal techniques. Each chapter provides a roadmap to the mysterious but critical relationships between intellectual property and innovation. It offers advice on maximizing the opportunities for financing, planning, and competing in the e-commerce economy using common sense...

• Format: Paperback
• Language: English
• ISBN: 159460391X
• ISBN13: 9781594603914
• Release Date: September 2007
• Publisher: Carolina Academic Press
• Length: 386 Pages
• Weight: 1.45 lbs.