Organizational Perception Management

by Kimberly D. Elsbach

Book Overview

This book summarizes the research findings from the relatively new domain of study called "organizational perception management" (OPM). While perception management has been studied at the individual level since the 1960's, organization-level perception management was first examined in the 1980's in the context of corporate annual reports that focused on organizational standard and performance. Since then, empirical studies have expanded the domain...

• Format: Paperback
• Language: English
• ISBN: 0805847960
• ISBN13: 9780805847963
• Release Date: March 2006
• Publisher: Psychology Press
• Length: 210 Pages
• Weight: 0.80 lbs.
• Dimensions: 0.5" x 6.1" x 9.0"