Organic Social Media: How to Build Flourishing Online Communities

by Jenny Li Fowler

Organizations and institutions focused on community building have a built-in group of ambassadors who embrace their message and vision. Social media managers have a unique opportunity to lean into this loyalty by creating a social presence informed by this digital engagement.

In Organic Social Media, Jenny Li Fowler outlines the important steps that social media managers need to take to enhance an organization's...

• Format: Paperback
• Language: English
• ISBN: 1398612979
• ISBN13: 9781398612976
• Release Date: December 2023
• Publisher: Kogan Page
• Length: 232 Pages
• Weight: 0.71 lbs.
• Dimensions: 0.6" x 6.1" x 9.2"