Operations Management in the Travel Industry

by Peter Robinson

Book Overview

Covering the applied managerial perspective of the travel industry, this book looks at the core disciplines and the application of theory to practice. Considering individual and corporate social responsibility, it teaches effective managerial skills by reviewing legal frameworks, quality management and marketing, financial management, and the management of shareholders and stakeholders. It discusses current trends such as sustainability and governmental...

• Format: Paperback
• Language: English
• ISBN: 1780646119
• ISBN13: 9781780646114
• Release Date: March 2016
• Publisher: Cabi
• Length: 376 Pages
• Weight: 2.20 lbs.
• Dimensions: 1.0" x 7.5" x 9.6"