Opening a Restaurant or Other Food Business Starter Kit: How to Prepare a Restaurant Business Plan and Feasibility Study [With CDROM]

by Sharon Fullen

Book Overview

Book & CD-ROM. Restaurants are one of the most frequently started small businesses, yet have one of the highest failure rates. A business plan precisely defines your business, identifies your goals,... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0910627363
• ISBN13: 9780910627368
• Release Date: January 2005
• Publisher: Atlantic Publishing Group Inc.
• Length: 288 Pages
• Weight: 0.85 lbs.
• Dimensions: 0.7" x 6.3" x 9.0"

Customer Reviews

The perfect tool for reassurance

Especially for people who have been in the business for awhile, but never did their own thing- the sample business plan/program outlines major items you may not have thought about. Also has helpful contacts, web addresses, and other resources pertinent in educating someone on opening a restaurant.

Opening a Restaurant or Other Food Business Starter Kit: How to Prepare a Restaurant Business Plan

Sharon Fullen provides thought-provoking as well as practical steps to prepare for entrepreneurship by making the Readers aware that opening a restaurant is more than an idea but requires planning. Not only are you moved to do more than come up with a wish list but one must take the time to write their vision, study the market, and come to terms if their business idea will be a profit maker or a profit shaker. Such helpful information can propel the business in positive directions and bring about a boost in the economy by following the guidelines and suggestions within this book. The added benefit of having a CD to provide hands-on experience of completing a business plan is another way the author shows her expertise in bringing the tools in the book to actual life for the Readers. The old saying that " experience is the best teacher" or "practice makes perfect" seems to have been a consideration of the author. This in my opinion sets this author apart from others.

Great book for starting restaurant business

Before reading this book I have never thought that opening a small restaurant might be so involved process. But I guess it is better to learn it before you invest your money. I am glad I read this book it opened my eyes and allowed to look behind my dream of being a restaurant owner. I would not say this book discouraged me - not at all. I will be able to make more educated decisions instead of emotional ones. Recommend it to everyone who thinks of opening a restaurant business.

Holding Success in Your Hand!

While this resource guide by Sharon Fullen may not deal with the most glamorous aspect of opening a new restaurant or other food business, it certainly discusses the most import: the business plan. The entire book and accompanying CD-ROM handles basic business preparation with aplomb. Starting with What is a Business Plan? and ending with an entire chapter devoted to an example of a sample business plan, Fullen leaves no stone unturned. She highlights business plan writing strategies, pinpoints problem areas that are often stumbling blocks to success, intersperses invaluable information on writing a feasibility analysis and deftly assists the reader with ideas on how to implement and understand successful marketing strategies. One section that should not be skipped discusses Getting Your Plan Published, offering tips on standing above the competition when presenting your business plan. The CD-ROM is an extra bonus that affords you the luxury of having printable examples and a portable way to use and share your new-found information. Opening a Restaurant or Other Food Preparation Starter Kit is a must-have resource for any aspiring restaurant owner; a resourceful guide that offers sound advice, concrete examples and hidden nuggets of valuable information that only serve to solidify a sound start to the opening of your new restaurant.

Great information

I absolutely loved this book. Not only did author Sharon Fullen tell readers exactly what they will need to do to write a business plan, she went out of her way to provide excellent examples, detailed descriptions, amble resources for finding additional and more specific information and much more. I don't think I've read such a complete book before on writing a business plan. The author describes what key things must go in a business plan, how to write the plan yourself or hire someone to do it, doing market research, and cash analysis. I loved her attention to detail. Any question I came up with was answered within the 284-paged book. It's a great resource for anyone looking to write a business plan. Fullen emphasizes making sure you know what you want the business to be and to make sure you do the background research to see if it is feasible. The book also comes complete with a CD-ROM that provides example business plans and other business documents like resumes, letters of intent, balance sheets and more.