Open Strategy: Mastering Disruption from Outside the C-Suite

by Kurt Matzler, Julia Hautz, Christian Stadler, et al.

Book Overview

How smart companies are opening up strategic initiatives to involve front-line employees, experts, suppliers, customers, entrepreneurs, and even competitors.

Why are some of the world's most successful companies able to stay ahead of disruption, adopting and implementing innovative strategies, while others struggle? It's not because they hire a new CEO or expensive consultants but rather because these pioneering companies have adopted...

• Format: Paperback
• Language: English
• ISBN: 0262546221
• ISBN13: 9780262546225
• Release Date: April 2023
• Publisher: MIT Press
• Length: 296 Pages
• Weight: 3.75 lbs.
• Dimensions: 0.9" x 5.9" x 9.0"