One Click: Jeff Bezos and the Rise of Amazon.com

by Richard L. Brandt

Book Overview

Buy now with one-click. Amazon's business model is deceptively simple: make online shopping so easy and convenient that customers won't think twice. Yet Amazon's success is largely down to CEO and... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1591845858
• ISBN13: 9781591845850
• Release Date: December 2012
• Publisher: Portfolio
• Length: 240 Pages
• Weight: 0.40 lbs.
• Dimensions: 0.6" x 5.0" x 6.9"
• Age Range: 18 years and up
• Grade Range: Grade 12 and higher