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Olympisches Marketing: Strategien, Herausforderungen und Auswirkungen (German Edition)
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Olympisches Marketing: Strategien, Herausforder... [German] Book Cover

Olympisches Marketing: Strategien, Herausforder... [German]

Edition Description

Die Olympischen Spiele gehen ber Sportlichkeit und sportliche Exzellenz hinaus, was eines der gr ten globalen Ereignisse ist, die Menschen unterschiedlicher Kulturen im Sport vereinen. Unternehmen aus verschiedenen Sektoren investieren Milliarden in Sponsoring- und Werbekampagnen,...

Edition Details
Format:Paperback
Language:German
ISBN:
Format: Paperback
Condition:
$
16.96
50 Available
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